BHAGWAN Marine found a new way of getting its message across to attendees at the Australasian Oil & Gas Exhibition & Conference – employing virtual reality (VR) for the first time.
Teaming up with VR producer Augmental, the company developed a real world tour of the Bhagwan Dryden air dive support vessel to show visitors to its stand at the exhibition.
The VR tour led visitors throughout the vessel, from being lowered to the deck via a crane, exploring the aft and forward sections, visiting the bridge, diving room and decompression chamber, survey and engine rooms and touring the various vessel facilities such as cabins, galley, mess hall, hospital and client rooms.
These and other factors led to the company’s stand being selected as the winner of the Best Stand Award at AOG 2015.
Bhagwan Marine marketing manager Matt Syms said the company had been trying to find a way of showing off the vessel to clients that moved beyond brochures.
“Giving customers a method of visiting … the Bhagwan Dryden, which is generally inaccessible for the majority of the year, has proven to be a very cost effective, convenient and realistic form of presentation from the armchair anywhere in the world,” he said.
“Furthermore the imagery can be made accessible to desktop, tablet and phone apps, providing an all-round strong marketing tool from one production shoot in 360 surround.”
The company now plans to make the VR footage available to the public for viewing in the higher definition format available via the Samsung VR Gear, with lower resolutions to other devices via custom apps for Android and iOS.